Every spring, the woodland and fields within the patch of unspoilt natural beauty surrounding Cath’s Cotswolds home burst with flowers – rich red poppies and lemon yellow daffodils stretch as far as the eye can see. This was the first scene to spark our imagination and set the creative cogs in motion when we were developing new florals for SS15. Watch the Paradise Fields print come to life below.
These vibrantly-coloured wild flowers prompted our design team to produce not one, but but a trio of chic prints: the all-over Paradise Fields composition, posies balanced with space in the Paradise Bunch design and the 70s style, hippy-inspired Paradise Flowers
Featuring a range of base colours including deep indigo, gentle chalk and soft sage, these versatile prints can be found in every corner of our collection, making it easy to give your look a flourish of feminine charm. Here are a few easy pointers to get you started!
Step it up | Take your cue from London-based blogger and founder of La Petite Anglaise Ella Catliff by mixing our casual Gola x Cath Kidston Paradise Flowers trainers with smart staples for the perfect off-duty look.
Pick of the crop | If all over blooms aren’t your thing the simplest option is to invest in our range of must-have Paradise print bags. Our new shape backpack is cool but feminine for style conscious shoppers, or pick up a functional cross-body shape for busy days out and about.
Flower Power | This season sees the revival of folk-like florals and signature shapes inspired by the late 60’s and 70s. This can only mean one thing… flower power is back! Clashing prints, doubling them up or adding just a hint of floral to your look is guaranteed to ensure you’re on trend.